Thierry Deleuze: “AVEX has a strong focus on quality and service. That is why I join the AVEX team with great enthusiasm and look forward to growing the activities in Belgium and Luxembourg together. Within AVEX I experience a corporate culture in which the core values of a real family business are tangible, with the power of personal attention, involvement and integrity. This in combination with the intensive cooperation with international teams creates a very interesting dynamic. Together we can support our clients at the highest level of service.”
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Strong growth from multiple years of partnerships and more complex service needs
At AVEX Belgium/Luxembourg, Sales Director Thierry Deleuze has recently been appointed Managing Director. In this new position within the Belgian team, Thierry Deleuze will focus on further developing the AVEX organization in Belgium and Luxembourg. As an audio visual service provider, the originally Dutch family business AVEX has been serving clients in the corporate market, finance, government, hospitality and healthcare for almost 35 years.
With his experience in sales and project management at technical suppliers in the demanding top sports world over the past 20 years, Thierry brings valuable skills to AVEX. His focus has always been on quality of service and optimal cooperation.
Market growth
AVEX has seen its activities in Belgium grow strongly in the past period, partly after obtaining an extensive cooperation contract with the European Commission. In the AV and collaboration market, growth can be seen in particular in projects related to the renewal of workplace environments, experience spaces and smart buildings. In the field of event support, there is an increase towards hybrid and online events. The market is asking for more intensive service, advice and often long-term partnerships.
Together we can support our clients at the highest level of service.
Scalable team
René Schaddelee, CEO of AVEX: “We see a promising market in which flexibility and rapid switching are important. With many international clients as well. Thierry brings the right experience to guide our successful team in Belgium to the next step in professionalism in our organization. Our clients are increasingly looking for a partner they can turn to for both smaller projects and more complex AV/ICT projects and events. We are there for our customers with a scalable team of specialists.”
Increasing globalization
About 10 years ago, AVEX already took serious steps in establishing an international organization in response to increasing globalization. AVEX, with its own offices in 3 countries at that time, joined GPA in 2016. GPA is now the largest System Integrator in the world, consisting of 26 regional Business Units with global coverage in more than 50 countries. AVEX is the exclusive GPA Business Unit for Belgium, Luxembourg, the Netherlands and the UK. Through a uniquely innovative global service model, GPA can serve many international corporate clients around the world. In collaboration with Videlio’s French GPA team, the AVEX team supports the European Commission from its Brussels office based on a multi-year cooperation contract for all audio visual event facilities for various EU events throughout Europe.
About AVEX
AVEX works with 250 employees from 7 own branches in Belgium, the Netherlands and the UK on large and small projects in the field of audio visual project design and event support. The originally Dutch family business AVEX has been part of the international GPA organization since 2016. GPA consists of 26 regional Business Units with global coverage in more than 50 countries. With 4,800 professionals and 180 offices, the regional GPA Business Units are the largest alliance of system integrators in the world. AVEX is the exclusive GPA Business Unit for Belgium, Luxembourg, the Netherlands and the UK. GPA offers a global services delivery model and serves many globally operating financial and industrial clients.
